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ItвЂ™s a basic intro into search engine optimization (SEO) and designed for the totally uninitiated.

This is the most popular marketing video course currently offered at. Knibbe said other online marketing courses currently available on the site included: These videos give viewers some brief pointers on marketing trends and cover trending topics, Web tools and platforms.

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One of the most popular marketing courses at has been a regular series of shorter 5- or 10-minute tips videos. With more advanced courses planned for the site, that novice small business owner could conceivably become an SEO expert вЂ“ at least as it pertains to their business вЂ“ the more courses they view.

So even if youвЂ™re a small business owner who doesnвЂ™t know what SEO means, there should be a course for you.

Knibbe says he expects there to be courses for every level of experience as well in these topics. WeвЂ™re empowering вЂ¦ demystifying complex topics for small business owners.вЂќ вЂњWe try to cover everything from basic marketing skills, like public relations and branding, to todayвЂ™s modern (marketing) tools and platforms.

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Site officials say even a novice in these disciplines will find relevant content posted on the marketing pages at .Д¬ourses run the gamut from skills-based - like those on branding - to platform-based - those which teach viewers how to navigate and use tools like Google Adwords or social networks. The marketing courses at cover topics like search engine optimization (SEO), using Google Adwords, setting up a Facebook for Business page, and public relations. вЂњSocial media and self-service tools like AdWords have also helped level the playing field such that businesses of all sizes can (and must!) leverage these channels to be competitive in todayвЂ™s hyperconnected world.вЂќ In the official Article Cehter, Knibbe writes: But Knibbe says the importance of online marketing, especially the opportunities it affords small business owners, was driving the demand for these courses. While introduced a lot of new content this week with the new marketing courses project, others included in the new section were already on the site, tucked away under different headings. And itвЂ™s a struggle for small business owners starting out. Small business owners are spending more of their time marketing. This really needed its own area and its own direction. (Marketing videos) were the most-watched courses at. вЂњThe need grew out of the response we got. In an interview with Small Business Trends recently, he explained: The training videos cover a wide range of topics and as the new project develops, these topics will be discussed in greater and greater detail, says Willem Knibbe, Marketing Content Manager at.

Each video offers a different focus for small business owners looking to stay current with marketing trends.Д«ut this week, launched a new landing page that showcases more than 50 videos specific to marketing for business owners. The site already has dozens of training and tutorial videos dedicated to online marketing. It was to meet this need that recently launched its Marketing channel. But a lot of that time is likely lost to learning how best to market their businesses and learning the skills to do the job right. Small business owners are dedicating more time in a week to marketing than ever before.

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